About
Josh Blakeley
Founder, author, and digital marketing expert helping home-service businesses dominate their local markets.

Originally from Brisbane, Australia and now based in San Diego, California, I’ve spent my career helping local businesses grow online.
In 2017 I founded JBL Digital Marketing (Automations & AI Assistance), driven by a simple mission: help home-service businesses leverage online marketing, automation, and AI to scale. That work led me to specialize in the outdoor-living world, where I founded Landscape & Hardscape Contractor Marketing.
Along the way I wrote Backyard Empire: The Ultimate Digital Marketing Guide for Outdoor Living Pros and started The Backyard Empire Podcast, sharing the exact strategies my clients use to win.
Life in San Diego
People first, always.
When I’m not helping contractors grow, you’ll find me with my family in sunny San Diego. I believe great marketing is human, and I bring that same care to every client, every team member, and every community I get to be part of.

What I believe
Marketing should make the phone ring.
Results over jargon
Rankings and impressions are nice. Booked jobs and revenue are the point.
Built for your world
Strategies proven for home-service businesses, not generic playbooks.
People first
Great marketing is human. I credit the team, the clients, and the community in every win.
Quick facts
The short version.
- Founder & CEO, Landscape & Hardscape Contractor Marketing
- Founder, JBL Digital Marketing (est. 2017)
- Author of Backyard Empire
- Host of The Backyard Empire Podcast
- Based in San Diego, California (originally Brisbane, Australia)
What people say about Josh
In their words.
Rated 4.9 stars across 80+ Google reviews for JBL Digital Marketing and Landscape & Hardscape Contractor Marketing.
“Josh is extremely knowledgeable about all things digital marketing. He spent time getting to know me and my business and gave honest feedback. Trustworthy, with the expertise to take your marketing to the next level.”
Read on Google ↗
“Josh is highly knowledgeable and dedicated. He has a deep understanding of marketing and is passionate about helping businesses grow. I appreciate the insights he shared and his professional approach.”
Read on Google ↗
“I highly recommend Josh and his team. Extremely patient, professional, and personable, taking the time to get on calls and explain things. For all things marketing, JBL is the smart choice.”
Read on Google ↗
FAQ
Frequently asked questions.
Who is Josh Blakeley?
Josh Blakeley is a digital marketing expert and entrepreneur based in San Diego, California. He is the founder of JBL Digital Marketing and Landscape & Hardscape Contractor Marketing, the author of Backyard Empire, and the host of The Backyard Empire Podcast.
What does Josh Blakeley do?
He helps home-service businesses grow with SEO, Answer Engine Optimization, Google Ads, Local Services Ads, high-converting websites, and marketing automation.
What companies did Josh Blakeley found?
He founded JBL Digital Marketing in 2017 and later founded Landscape & Hardscape Contractor Marketing.
What book did Josh Blakeley write?
He wrote Backyard Empire: The Ultimate Digital Marketing Guide for Outdoor Living Pros, available on Amazon.
Where is Josh Blakeley based?
He is based in San Diego, California, and is originally from Brisbane, Australia.
Let’s build your Backyard Empire
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