The Book
Backyard Empire
The Ultimate Digital Marketing Guide for Outdoor Living Pros
The step-by-step blueprint home-service pros use to conquer the online world and build a thriving, predictable business. No jargon, just the exact strategies I use every day to grow contractors.
What’s inside
16 chapters. One complete system.
Every chapter builds on the last, with clear, actionable steps proven for landscape, hardscape, and outdoor-living businesses.
Foundations
Online strategy, plus the Market, Message, and Media that everything else is built on.
Get found
The search landscape, SEO for organic rankings, Google Maps success, and AI search visibility.
Convert and advertise
Lead-generating websites, mobile, conversion, reputation, plus Google and Local Services Ads.
Work smarter
Social, video, and email, measuring what matters, and automation and AI that save you hours.
Why I wrote it
Great work deserves to be found.
Your projects speak for themselves, but more and more clients find their pro online first. I wrote Backyard Empire so any owner can build a marketing system that brings in qualified leads, without guessing and without wasting money. If you would rather hear it in conversation, the podcast covers the same ground with real owners.
From the people who work with Josh
What clients say about working with Josh.
Rated 4.9 stars across 80+ Google reviews for JBL Digital Marketing and Landscape & Hardscape Contractor Marketing.
“Josh is very good at what he does. Detailed, articulate, and experienced. The results speak for themselves. Most importantly, he actually cares about your success.”
Read on Google ↗
“Josh is incredible at figuring out the best way to put you in front of the people you want to reach. He is patient, knowledgeable, and great at what he does.”
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“Joshua is an extremely professional and honest digital marketer. His approach will propel your automations and AI needs to the next level.”
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From Amazon
What readers are saying.
Reviews from readers of Backyard Empire on Amazon.
Start today
Build your Backyard Empire.
Get the book and start turning your craft into a predictable, high-value business.